Your Best Behavior

It’s the day of the event and you’ve just realized there are numerous breakdowns in your event coordination.  What are you to do?
Most people don’t realize giving in to stress prevents them from responding logically and tapping into their problem solving techniques. First, try to eliminate the stressful situation. There is always a solution to every challenge. The most efficient method of course is enrolling the assistance of others who are qualified. Always look toward your attendees who might be repeat clients. They often have insights that escape the event planners and are typically eager to be of assistance.
Think carefully about how you typically respond to stress. I often find I work very well under stress. I revert to logic and fundamental solution orientated processes. I try to think about how many solutions there might be. I think of the most extreme solution and then list in order the least extreme and weight the consequences of each solution.
Obviously when you take action, the stress of the situation is minimized because you are in motion. Initiate the proper steps to create a smooth resolution to your stress.



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Titles That Sell

When speakers choose a title for their presentations, it tells the event planner what the topic is, possibly an attitude about their subject and often a distinction between the topic and the keynote speaker’s specific expertise.

The question then becomes, as an event planner, how do you choose a speaker based on their title? Does their title tell you enough for you to make a decision?  If the title is all you have to base your decision, how often will you miss out a great presentation that would be perfect for your audience?

So, the title might not be eye-catching, but the content of the presentation might be exactly what you need. Then how do choose between the many titles that might appeal to you?

Obviously, you will want to have a conversation with the speaker, you’re going to want to know if the speaker is good at thinking on their feet. Even if the title is perfect, if the speaker isn’t capable of being flexible with your audience, it won’t matter how good the title might be.

Too often a speaker who has been on the circuit for a long period of time memorizes their presentation and avoids spontaneity. A speaker who is regimented will unquestionably diminish the success of your event.